With a brand loved by many consumers, the brand wanted to expand its experience, using new technologies and making an impact among its users. We developed an social augmented reality application that was easy to use and consume by its users, we relied on Augmented Reality technology from social networks to create a virtual cosmetic tester: supported by AR, users entered the brand's Facebook or Instagram and They could see which product was best for each user, take photos and share them on their social networks, generating brand awareness, positioning and visibility.